The B2B Media Fallout From the CNET Hostile Takeover
Here’s a story that’s been all over the national business news that has a very strong B2B angle: The hostile takeover attempt at CNET by Jana Partners and Sandell Asset Management, two massive hedge funds.
I won’t go into details, because I write a lengthy article about it in this week’s min’s b2b (I’ll link to the subscribe page here, because it’s just easier for me than retyping the 1,700 words in this blog), but, suffice it to say, I think that B2B media execs, especially those in the tech publishing space should be following closely. That means you, Bob Carrigan (IDG), Steve Weitzner (Ziff Davis Enterprise), David Levin (CMP), Jason Young (Ziff Davis), and Greg Strakosch (TechTarget). I would also advise that smaller operators, those of e-media startups and small content companies, watch this story closely–especially the company’s stock price, which can be found here.
(Hint: Right now, based on the company’s stock price, it would sell at about 23xEBITDA. Chew on that.)
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