Cultural Changes in China not a Facade: They’re Ready to Do Business With B2B Publishers, according to Gordon Hughes of ABM

I talked with Gordon Hughes, pres/CEO of ABM, yesterday about his trip to China to be a part of the 36th annual FIPP (International Federation of the Periodical Press) World Magazine Conference.  Hughes says that B2B is gaining worldwide recognition and respect, but we’ll discuss that in this week’s issue of min’s b2b.

More interesting was the difference of business climate.

“China, to me, as it prepares for the summer Olympic games, especially in Beijing, is going through a real transformation,” says Hughes.  “The biggest thing to me is that the head of the GAPP [the government office that controls the media] said that they were indeed going to loosen up the magazine business so that more business can be done.  This is just more than window dressing.  They’re making money, people are doing better, and it’s a very exciting time in China.“

See more in this week’s issue of min’s b2b (goto minonline.com).